These Terms of Service ("Terms") govern your use of the Baby Suite applications — Baby Match, Baby Nest, and Baby Journeys (together, the "Service") — operated by B Suite ("we", "us"). By creating an account or using the Service, you agree to these Terms. If you do not agree, do not use the Service.
Each section starts with a plain-language summary in a purple box. The summary is for readability; the full text governs.
1.1. The Service provides tools for tracking, planning, and general informational content related to pregnancy and early childhood (including content about development, feeding, sleep, safety, and products).
1.2. The Service does not provide medical, dietary, legal, financial, or other professional advice. All content is general information, provided for orientation only. It is not tailored to your child, is not a substitute for professional judgement, and may be incomplete, outdated, or inapplicable to your situation or country.
1.3. You remain solely responsible for all decisions and actions concerning your child and family, including feeding, sleep, health, safety, purchases, and care arrangements. Always consult a qualified professional (doctor, midwife, health centre, dietitian) on any matter concerning your child's health or wellbeing, and follow your local official guidelines where they differ from anything in the Service.
1.4. Never rely on the Service in an emergency. In any emergency, contact your local emergency services immediately.
1.5. Some features use artificial intelligence (AI) to generate content — for example summaries of your logged days, gentle explanations of a night, suggestions, or name ideas. AI-generated content is produced automatically, is general information like everything else in the Service (sections 1.2–1.4 apply to it fully), and can be incomplete or wrong. AI features are optional and identifiable in the apps; AI features for your family can be switched off in the settings.
1.6. Parts of the Service may ask you to confirm your understanding of the above before showing certain content. Those confirmations form part of these Terms.
2.1. You must be at least 18 years old and legally capable of entering into a contract to use the Service.
2.2. You are responsible for your account, for keeping your sign-in credentials secure, and for all activity under your account. Notify us if you suspect unauthorized use.
2.3. You agree to provide accurate information and to use the Service only for personal, non-commercial purposes within your own family.
2.4. The Service is intended for and directed at adults. We do not knowingly allow children to create accounts. Information about your child is entered and controlled by you as their parent or guardian (see the Privacy Policy).
3.1. The Service is designed around a shared family space. Data you enter (such as logs, checklists, profiles) is visible to other members of your family group according to their role.
3.2. Inviting someone into your family group is your decision and your responsibility. Invitation codes are one-time secrets — share them only with people you trust.
3.3. Where the Service offers optional sharing of data between Baby Suite apps (for example, letting Baby Journeys read care logs from Baby Nest to power suggestions or diary attachments), such sharing happens only within your own family, only after explicit opt-in by a parent, and can be switched off at any time.
4.1. We process your data only to provide the Service to you and your family group. Processing includes the features you use — for example computing trends, summaries, or suggestions shown back to you inside the apps.
4.2. We do not sell your data. We do not use your data for advertising or marketing. We do not profile you or your child for any purpose beyond the features you see in the app.
4.3. We do not share your data with third parties, except with service providers strictly necessary to operate the Service (see Section 5), or where the law requires it.
4.4. We may collect limited, privacy-conscious usage statistics (which features are used — never the content of your entries) solely to improve the Service.
4.5. You can export all data associated with your account at any time from within each app, and you can delete your account and data at any time. Deletion is permanent.
4.6. Some spaces in the Service are parents-only by design (for example the family diary and sensitive family records): role-based visibility is enforced on our servers, not just in the interface.
4.7. Details of our data processing are set out in our Privacy Policy. It is an information notice rather than a contract term; where we rely on your consent, we ask for it separately in the app. We process data in accordance with the GDPR; our infrastructure provider stores data in the European Union.
5.1. The Service runs on third-party infrastructure (currently Google Firebase, EU region) acting as a data processor on our behalf.
5.2. Some features call external services with the minimal data they need — for example weather-based suggestions send approximate coordinates to a weather provider, and AI features send their inputs to our AI provider (see 5.4). These features are optional and identifiable in the apps.
5.3. The Service may show links to third-party products or retailers. These are suggestions, not endorsements: we are not responsible for third-party products, prices, availability, or content. Some links may be affiliate links that earn us a commission at no extra cost to you; where this is the case, the app says so.
5.4. AI processing. When you use an AI feature, the inputs that feature needs — for example your name-game preferences in Baby Match, or your baby's first name, age, country, and the recent care logs being summarized for a premium insight (which can include medicine times and allergy notes) — are sent to our AI provider (currently Google Vertex AI, acting as our processor) to generate the result, which is then stored in your family's space like other app content. Under our providers' data-processing terms, this data may not be used for their own purposes or to train their models.
5.5. Connections you choose. Where the Service lets you connect a third-party AI assistant or tool of your own to your family's data (a "Connection"), you direct us to share the requested data with that assistant. What the assistant does with that data is governed by its own terms and privacy policy — review them before connecting. Connections are parent-controlled, logged, and can be revoked at any time in the app; we may suspend Connections where needed to protect the Service.
6.1. The Service — including its software, design, illustrations, icons, names, text, and content — is owned by us or our licensors and protected by intellectual property laws. We grant you a personal, non-exclusive, non-transferable, revocable licence to use the Service for personal purposes.
6.2. You may not copy, modify, distribute, sell, scrape, reverse-engineer, or create derivative works from the Service or its content, except where the law expressly permits it.
6.3. The data you enter remains yours. You grant us only the licence needed to store and process it in order to provide the Service.
You agree not to: (a) use the Service unlawfully or for any purpose other than its intended family use; (b) attempt to access other families' data; (c) interfere with, overload, or disrupt the Service; (d) upload unlawful or harmful content; (e) misuse invitation codes; or (f) automate access without our consent. We may suspend or terminate accounts that violate this section.
8.1. The Service offers a free plan and may offer optional paid plans ("Premium"). We may change which features belong to which plan — including limiting, restricting, or withdrawing free features — and will give reasonable notice of material reductions to the free plan; changes affecting paid plans follow 8.5.
8.2. The features, conditions, price, and billing cycle of a paid plan are those described in that plan at the time of purchase. Plan descriptions form part of these Terms for paying subscribers.
8.3. Payments are handled by our payment provider (currently Creem), which processes your payment details and may act as merchant of record for the purchase; we never receive or store your full card details. Paid subscriptions renew automatically for the billing period you chose until cancelled. Where our payment provider acts as merchant of record, your purchase contract (payment, invoicing, refunds) is with them, while these Terms continue to govern your use of the Service; your statutory consumer rights are unaffected either way.
8.4. Free trials require no payment method and simply end unless you actively subscribe — a trial never converts into a paid plan by itself.
8.5. We may change prices and plan contents with at least 30 days' notice. A price change never affects a period you have already paid for: it applies from your next renewal at the earliest, and you can always cancel before then (8.6). If a change materially reduces what you have already paid for, you may cancel and receive a pro-rata refund for the unused period. Otherwise, continued use after the notice period counts as acceptance.
8.6. You may cancel a paid plan at any time via the billing portal. A monthly plan then ends at the end of the current month. A yearly plan runs to the end of the year you paid for; once it has renewed, you can still cancel at any time with effect after at most one month, and we refund the remainder of that renewed year pro rata (via our payment provider). Stopping payment ends your access to paid features; your data and statutory rights (including export and deletion) are unaffected.
8.7. If you are a consumer in the EU, you have the legal right to withdraw from a Premium purchase within 14 days without giving a reason. Because Premium starts immediately at your request, withdrawing means you pay only a proportionate amount for the days you had Premium; we refund the rest (via our payment provider). To withdraw, cancel in the billing portal or email support@babysuite.app within the 14 days.
9.1. We are continuously developing the Service and may add, change, or remove features at any time.
9.2. We may amend these Terms. For material changes we will give at least 30 days' notice in the app or by email before they take effect. If you do not agree with a change, stop using the Service; if you have a paid plan, you may cancel it with effect from the date the change takes effect and receive a pro-rata refund for any unused period you already paid for (see 8.5–8.6). Continued use after the effective date constitutes acceptance.
10.1. You may stop using the Service and delete your account at any time.
10.2. We may suspend or terminate your access if you materially breach these Terms, where the law requires it, or to protect the Service or other users.
10.3. We may discontinue the Service (in whole or part) with reasonable notice; in that case we will keep your data export available for a reasonable period and refund pro rata any period you have paid for but will no longer receive.
11.1. We build and run the Service with care, but — beyond what the law guarantees you — we make no promises: we do not warrant that the Service will be accurate, complete, always available, or error-free.
11.2. Content in the Service may contain inaccuracies or may not reflect the most current guidance in your country. We may correct or change content at any time.
11.3. If you are a consumer in the EU and a paid digital service does not conform to what was agreed, you have statutory remedies (such as having it fixed, a price reduction, or termination). Nothing in these Terms limits those rights or any other rights that cannot be limited by contract.
12.1. To the maximum extent permitted by applicable law, we are not liable for any damage arising from decisions made or actions taken (by you or anyone else) in reliance on the Service or its content, including AI-generated content (section 1.5) — including decisions about health, feeding, sleep, safety, purchases, or care.
12.2. To the same extent, we are not liable for indirect or consequential damage, loss of data not caused by us, third-party products or services, or events beyond our reasonable control.
12.3. To the extent liability cannot be excluded, our total liability is limited to the greater of (a) the amount you paid us in the 12 months before the event, or (b) €50.
12.4. Nothing in these Terms excludes or limits liability for intent or gross negligence, for death or personal injury caused by our negligence, or for any other liability that cannot be excluded under applicable law.
You will indemnify us against claims by third parties arising from your breach of these Terms or your unlawful use of the Service, to the extent permitted by law and except to the extent a claim results from our own breach of these Terms or our own fault.
14.1. Governing law and forum: these Terms are governed by the laws of the Netherlands. Disputes are subject to the competent court determined by applicable law, without prejudice to mandatory consumer protections of your country of residence. If you have a complaint, contact us first at support@babysuite.app — we will always try to resolve it with you directly.
14.2. Severability: if a provision is invalid, the rest remains in force; the invalid provision is replaced by a valid one closest to its intent.
14.3. Entire agreement: these Terms and (for subscribers) your plan description are the entire agreement between us regarding the Service; the Privacy Policy informs you about how we handle data.
14.4. No waiver: not enforcing a provision is not a waiver of it.
14.5. Contact: support@babysuite.app · B Suite · Verdunplein 17, Box C3233, 5627 SZ Eindhoven, the Netherlands · KvK 42100856 · btw-id NL005492148B98.
14.6. After ending: sections that by their nature should outlast the agreement (including 6, 12, 13 and this section 14) survive termination.
14.7. Language: the Service is developed and maintained in English, and the English version of these Terms, the Privacy Policy and all in-app content is the authoritative version. Translations (currently Dutch, Italian, French and Spanish) are machine-generated and pending human review; they are provided for convenience only and may contain errors or inaccuracies. Where a translation conflicts with the English version, the English version prevails.
Acceptance: by tapping "I accept" when creating or using your account you confirm you have read and accept these Terms and have read the Privacy Policy. · B Suite · support@babysuite.app · Delete your account & data